Margin before advertising
Enter your margin after product costs, Amazon fees, logistics and other variable costs. Do not subtract advertising yet.
05 / TOOLS
More control over budget and growth.
Explore how a different advertising spend ratio affects your monthly margin.
02 / MONTHLY SIMULATION
Margin before advertising17.500 €
Current advertising spend9.000 €
Current margin after advertising8.500 €
Projected margin after advertising11.500 €
Monthly difference+3.000 €
Simulation with revenue and margin held constant. This is not a forecast: it excludes management fees, taxes and costs not included in the margin you enter.
Request a free auditTACOS, not ACOS
TACOS compares advertising spend with total revenue. ACOS uses only sales attributed to campaigns.
One variable at a time
The calculation holds revenue and margin constant. In practice, changing advertising spend may also change sales.
From the calculation to the plan
The result is not net profit. Use the simulation as a starting point to analyse your account.
07 / THE NEXT STEP
Your next chapter.
Let’s build it together.
Start with a free analysis of your brand on Amazon.
We are a fit if you want to…
- Grow your brand on Amazon
- Save time and resources
- Increase B2C revenue
- Expand into new markets
This may not be the right time if…
- You do not have physical B2C products
- You do not want to grow online sales
- You are not ready to invest in growth
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